The Ford F-150 Lightning and the impending Tesla Cybertruck have attracted 

The electrification of pickup trucks is a critical milestone as the EV age gains momentum.

 With its Rivian R1T, a start-up that will probably be the first EV truck on the market,

 Rivian hopes to dethrone the Cybertruck and F-150 Lightning.

But now that a Rivian R1T collided with a parked Mercedes-Benz S-Class and Ford 

The Rivian R1T has been the subject of intense media attention since its manufacturing began